Developing Differently

Your Business.
A New Chapter.

From your first business system to a new life for an existing database, we build practical web applications around the way you work. Start with what matters. Keep making it better.

First business systems · Database modernization · Continuous improvement

Built Around Your Business A New Chapter
The Way You Work Today
Your Next ChapterA Modern Web App
IDEAS
YOUR PROCESSOne Place To StartCapture what needs to improve.
DEVELOPMENT
YOUR PRIORITIESBuilt With YouReview, refine, and release.
IN USE
YOUR TEAMBetter Every MonthMake the next improvement.
A Clearer Process. Less Busywork. Room To Grow.

Illustrative workflow · Your application is built around your business.

Modern InterfacesConnected WorkflowsContinuous Improvement
What We Do

Start Where You Are.
Build What You Need.

Whether you’re working in spreadsheets, using a database, or putting your first system in place, the starting point is the same: understand the business and build what will help it run better.

01

Build Your First Business System

Bring contacts, companies, projects, and the work between them into a focused application. Start with the workflows your small business needs today, with room to add more as you grow.

Small Business Systems · Shared Information · Practical Workflows
02

Give Existing Databases A Modern Front End

Bring FileMaker and other established systems into a web experience designed for the people who use them. Start with the processes that matter, then expand from there.

Web Interfaces · Mobile Access · Client Portals
03

Connect The Work Between Systems

Turn repeated handoffs and disconnected steps into a clearer process. We identify the right connections, define what should happen, and build the workflow around your business.

Process Design · Integrations · Automation
04

Make Improvement Part Of The Routine

Give your team a place to request changes, review estimates, and see what’s been delivered. Keep development moving with an agreed monthly credit plan.

Prioritized Requests · Planned Releases · Savings Estimates
An Alternative To A Large ERP Project

A Business System Without The Big-System Starting Point.

A smaller starting scope keeps upfront costs focused on what your team will actually use. Build the essentials first, then add capabilities when the business needs them. We’ll discuss the implementation and ongoing costs before you commit.

Our Approach

A Working Relationship.
Not A One-Time Handoff.

We start with the way your business actually works. Then we make the next useful improvement, review it together, and build from there.

NewFlow StudioWhere The Work Comes Together

Tell Us What Gets In The Way

Walk us through your system, the work around it, and the improvements your team needs most.

Agree On The Next Change

Define the request, its acceptance criteria, and its credit estimate before development begins.

Review A Working Release

Try the changes in staging, give feedback, and accept the work when it meets the agreed criteria.

See What’s Moving Forward

Follow requests, releases, costs, and estimated savings in your project portal.

Continuous Improvement Plans

A Pace That Fits Your Business.

We’ll help you choose a starting point based on your system, priorities, and expected pace of change. Pricing is discussed with you before an agreement is created.

A Focused Start

Light

For a smaller set of priorities and a measured pace of improvement.

  • Agreed monthly development credits
  • A clear request and review process
  • Your project in NewFlow Studio
A Broader Ambition

Pro

For a broader pipeline of requests and an active development partnership.

  • A higher planned pace of development
  • Room for ongoing system improvements
  • Shared priorities across your projects

Plan details, credit allowances, pricing, and additional credit bundles are confirmed in your agreement. An inquiry does not start a subscription.

Automation Insight

Good Systems Start
With Understanding The Work.

We help businesses get more from the systems they’ve already invested in—and build what comes next. Our focus is practical: an interface people understand, a process that makes sense, and improvements tied to a business need.

You don’t need to arrive with a technical specification. Bring the system you have and the problem you want to solve.

Marshall Micheals
CEO · Automation Insight
Amherst, Ohio
Start Here

What Could Work Better?

Tell us a little about your company and the system you’d like to improve. We’ll use your inquiry to start the conversation.

mmicheals@getautomationinsight.com

No payment is collected here. We’ll discuss scope, pricing, and the right plan before any agreement.

Sending an inquiry does not create a login or accept an agreement.

A Few Common Questions

A Clear Place To Begin.

Do We Need An Existing Database?

No. We can build a new business system around your contacts, projects, and workflows, starting with the functions you need most. You can begin with spreadsheets, an existing application, or a process you want to organize.

Do We Have To Replace Our Database?

Not necessarily. We start by reviewing what you have, what still works, and what needs to change. A modern web interface may let you retain the database behind your existing process.

What Are Development Credits?

Credits are the agreed unit for estimating and planning development. You review the credit estimate and acceptance criteria before a request is accepted. Your agreement sets the allowance and pricing.

Can Our Team Submit Its Own Requests?

Yes, where self-service is enabled for your company and the user is authorized for the project. We can also work through requests with you during a meeting.

Can We Sign Up Online?

Start with the inquiry form above. We’ll review your needs and arrange the next steps. Agreements are handled through the portal; this website does not currently take card payments.